‘The Bridge’ to New Music Discovery Launches in Kansas City
Mike Henry of Paragon Media writes: Tuesday at 7 pm, non-commercial 90.9 KTBG-FM launched a new Indie Rock format in Kansas City. The new “Bridge” represents a new breed of public radio music stations and was built from the ground up by PD Jon Hart and his team.
It’s been my pleasure to consult and assist on the construction of yet another new format for public radio. The new station is made possible with the purchase of KTBG-FM by KCPT-TV in Kansas City, which moved the tower and the facility into market 34 from its previous home in Warrensburg, MO, some 60 miles away. KCPT-TV GM Kliff Kuehl deserves major kudos for purchasing KTBG and investing in the move-in to Kansas City. Yesterday was a soft launch, with local air talent coming on air January 6. For more background on the purchase and move-in, click here.
The new Bridge is taking a leap into new music discovery with a heavy dose of Indie Rock currents, local music and eclectic library tracks. This is not your father’s Triple A format. Instead, the library is much newer and focused on the last few years, the currents are spinning fast and heavy, local music is prominent and the surprises are aplenty. You can stream the new format here: http://kclocal909.org/.
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